Victoria Nessen, Director of Marketing and Growth, is an accomplished executive who has spent her career driving growth. A versatile and visionary leader, Victoria is known for her ability to see pathways for growth, develop simple and elegant strategies that integrate sales and marketing, and eliminate organizational friction. Her extensive experience enables her to set realistic benchmarks, use metrics to show momentum and deliver results.
Before joining CFAR, Victoria spent over 20 years as the dynamic founder of NK&A, a boutique growth strategy and marketing firm. Known for her unbridled enthusiasm and her ability to problem-solve in the moment, Victoria turned creativity, energy, and business know-how into success stories for small and mid-sized companies across industries. Before building NK&A, Victoria created brand presence for Timberland, Reebok International, Clark Shoe Company, and CRIC Capital.
Victoria has held board positions with two ecommerce start-ups. She was an equity advisor to Gentreo.com and sat on the Board of Advisors to Green Piñata Toys, helping them exit the business in a successful sale. Victoria was also a Strategic Advisor for Eastern Bank’s Business Equity Initiative and is a mentor to other businesses through Babson College’s CWEL and WIN Lab Accelerator Program. She is a frequent speaker at Babson College, MassChallenge, The Board Forum, Google’s Women Will program, and other groups aimed at building entrepreneurial leaders.
Victoria earned her BA in Sociology from Franklin & Marshall College.